As we approach what can be a difficult time of year for many, the need to signpost on social media is something you must prepare for. Throughout the year, it’s common for Social AF’s team of social media moderators to encounter members of the public who are in distress and unsure where to seek help. […]
Social AF are the experts in social media moderation for the third sector, with extensive experience in the community management of some of the largest household names in the UK. Over the past year we have been involved in an increasing number of conversations about how moderating and monitoring social media impacts the wellbeing of […]
Whether you’re delivering your first or fifteenth Facebook Challenge, it’s critical your group is a helpful, supportive and safe space from day one . Social AF is the only agency in the UK that specialises in Facebook Challenge group moderation. We have moderated over 120 Facebook challenges and partner with some of the largest household […]
Autumn is here and, if you’re anything like us, thoughts are already turning to the end of 2024 and the start of a brand new year. Now’s the perfect time to start planning to kickstart your new year social fundraising challenges. Running Facebook Challenges at the start of the year has proven to be a […]
For many charity teams, you will be deep in the throes of finalising the all-important Christmas campaigns which raise millions for the sector every year. But have you thought about how you’re going to moderate the increase in activity?Spoiler alert, Social AF does not believe that all your donors want to be ignored. In fact, […]
In today’s globalised economy, remote teams have become a staple in many industries. While the flexibility of remote work offers numerous benefits, it also presents unique challenges in cultivating a positive and productive team culture. For Social AF, we have the challenge of not just being a remote team, but also being a remote team […]
It’s common for our social media moderators to encounter members of the public who are in distress and unsure where to seek help. Appropriate signposting is a crucial aspect of what we do. Moderators must use their skills to ensure people feel safe, feel heard, and are directed to the most appropriate places to help […]
In the digital age, first impressions are made in milliseconds. And yet we often see charity ads void of any charity presence.For Social AF, ad moderation should be seen as an essential part of charity communications. Beyond merely promoting campaigns or soliciting donations, ads often serve as an initial point of contact, and can therefore […]
In recent weeks Social AF has been involved in an increasing number of conversations around charities using AI to help with moderation. These conversations have focused on one of two things:1) Our opinion on how AI could add value to charities2) If we are terrified AI is going to put us out of a job! […]
Those of you who have read our report Facebook Challenges: Does Engagement Drive Income? will know that by maximising your group engagement you are maximising the likelihood of increased income. (If you haven’t read it you can download it here). As if more income wasn’t reason enough to invest in improving group engagement, there’s also […]