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Category Archive: Blogs

  1. Why Social Media Moderation Is Essential for Safeguarding Brand Reputation

    At Social AF one of our core services is moderating organic content for charities.  Our team of expert moderators responds to questions, tackles any difficult or inappropriate comments, provides appropriate signposting and increases engagement with supporters.Content moderation is critical to protecting your brand reputation and building positive relationships with the public. In this blog, we’ll […]
  2. 4 things we learned during the great PayPal-gate!

    What happened On the 31st of August 2023, Facebook announced, without warning, that they were making changes to their donation process and PayPal would soon be taking over processing transactions. This had major implications for anyone running Facebook challenges or doing any sort of Facebook fundraising. No warning meant no time to prepare.  The upshot […]
  3. How Social AF becomes the perfect reflection of your charity

    “Before anything else, preparation is the key to success.” Alexander Graham Bell  One of Social AF’s main goals is to become a perfect reflection of your charity. We want to become an extension of your team. For us, this means spending time and energy in the earliest stages to be able to learn all we […]
  4. The benefits of outsourcing Facebook Challenge group moderation

    Social AF has moderated over 100 Facebook Challenges, supporting some of the biggest household name charities to raise over £12.1million and counting 🙌 For our charity partners, outsourcing the moderation of their Facebook Challenge groups has proven to be a game-changer, allowing them to focus on what matters most while ensuring their challenges thrive.  So […]
  5. What is social media moderation?

    Social media moderation is the art of effectively managing online communications between the public and your organisation. You might also hear people call it community management, virtual event management, content moderation, social media engagement or reputation management. When done well, it brings people closer to your cause, improves the performance of your campaign or event, […]
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