Background Pancreatic Cancer UK is dedicated to supporting patients, families and researchers in the fight against pancreatic cancer. Ensuring that every supporter feels heard, valued and connected is central to their mission. As the charity expanded its supporter engagement efforts, it became clear that managing high volumes of messages and calls while maintaining a personal […]
Parkinson’s UK supports thousands of people through one of the most active condition-specific forums in the UK and a fast-growing Facebook community. As conversations became more complex and member needs intensified, the charity recognised the need for expert, human-first forum moderation and support. Freya Kendall, who leads social media and digital community engagement at Parkinson’s […]
The team at Social AF have recently celebrated our one year anniversary of working with the incredible team at Safe Haven for Donkeys.In case you aren’t aware of their wonderful work, Safe Haven for Donkeys helps the thousands of working donkeys in Israel, Egypt, Gaza and the Palestinian Territories (the West Bank). They have a […]
When we think about social media for charities, we often picture heartwarming stories, engaged supporters, and positive impact. But behind the scenes, it can be a completely different reality. This is certainly true for the team at The Salvation Army. In case you are not aware, The Salvation Army is one of the oldest charities. […]
We hosted a webinar called ‘Tackling Misinformation Online: Social AF and Shelter,’ where we joined Shelter’s Social Media Community Manager, Vanessa Vaughan, to cover what misinformation is, why it’s damaging and how social media moderators can tackle it. Vanessa shared real examples from ShelterWe know there’s a lot of information about what this is, but […]
In September 2023 Social AF began working with the amazing team at Samaritans. We provided expert social media moderation on both their ads and their group for their “Walk 50 Miles with Your Dog in November 2023” Facebook challenge. We have long admired the work of Samaritans, with many members of the team having friends […]
Social AF only recruits people who have 3+ years of experience in the third sector. This means that not only do we have the instincts needed to seamlessly slot into managing social media moderation, but we also understand and empathise with some of the difficulties people can face when working in charities. Part of our […]