For many charity teams, you will be deep in the throes of finalising the all-important Christmas campaigns which raise millions for the sector every year. But have you thought about how you’re going to moderate the increase in activity?Spoiler alert, Social AF does not believe that all your donors want to be ignored. In fact, […]
In the digital age, first impressions are made in milliseconds. And yet we often see charity ads void of any charity presence.For Social AF, ad moderation should be seen as an essential part of charity communications. Beyond merely promoting campaigns or soliciting donations, ads often serve as an initial point of contact, and can therefore […]
In recent weeks Social AF has been involved in an increasing number of conversations around charities using AI to help with moderation. These conversations have focused on one of two things:1) Our opinion on how AI could add value to charities2) If we are terrified AI is going to put us out of a job! […]
Those of you who have read our report Facebook Challenges: Does Engagement Drive Income? will know that by maximising your group engagement you are maximising the likelihood of increased income. (If you haven’t read it you can download it here). As if more income wasn’t reason enough to invest in improving group engagement, there’s also […]
Social AF has moderated over 100 Facebook Challenges, supporting some of the biggest household name charities to raise over £12.1million and counting 🙌 For our charity partners, outsourcing the moderation of their Facebook Challenge groups has proven to be a game-changer, allowing them to focus on what matters most while ensuring their challenges thrive. So […]
In September 2023 Social AF began working with the amazing team at Samaritans. We provided expert social media moderation on both their ads and their group for their “Walk 50 Miles with Your Dog in November 2023” Facebook challenge. We have long admired the work of Samaritans, with many members of the team having friends […]