In the digital age, first impressions are made in milliseconds. And yet we often see charity ads void of any charity presence.For Social AF, ad moderation should be seen as an essential part of charity communications. Beyond merely promoting campaigns or soliciting donations, ads often serve as an initial point of contact, and can therefore […]
In recent weeks Social AF has been involved in an increasing number of conversations around charities using AI to help with moderation. These conversations have focused on one of two things:1) Our opinion on how AI could add value to charities2) If we are terrified AI is going to put us out of a job! […]
“Before anything else, preparation is the key to success.” Alexander Graham Bell One of Social AF’s main goals is to become a perfect reflection of your charity. We want to become an extension of your team. For us, this means spending time and energy in the earliest stages to be able to learn all we […]
In September 2023 Social AF began working with the amazing team at Samaritans. We provided expert social media moderation on both their ads and their group for their “Walk 50 Miles with Your Dog in November 2023” Facebook challenge. We have long admired the work of Samaritans, with many members of the team having friends […]
Social media moderation is the art of effectively managing online communications between the public and your organisation. You might also hear people call it community management, virtual event management, content moderation, social media engagement or reputation management. When done well, it brings people closer to your cause, improves the performance of your campaign or event, […]