Last updated: January 2026

1. Introduction

Social AF Ltd (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This Privacy & Cookies Policy explains how we collect, use, store, and protect your information when you visit our website www.socialaf.co.uk (“our Site”). By using our Site, you agree to the practices described in this Policy.

2. Information About Us

Social AF Ltd 35 Alma Place North Shields United Kingdom NE29 0LY

We operate the website www.socialaf.co.uk.

3. What This Policy Covers

This Policy applies only to your use of our Site. Our Site may contain links to third‑party websites. We are not responsible for how those websites collect or use your data, and we recommend reviewing their privacy policies before providing any information.

4. Your Rights

Under UK Data Protection Legislation (UK GDPR and the Data Protection Act 2018), you have the right to:

Be informed about how we collect and use your personal data
Access the personal data we hold about you
Request correction of inaccurate or incomplete data
Request deletion of your personal data (“the right to be forgotten”)
Restrict or object to the processing of your data
Request a copy of your data in a portable format
Object to automated decision‑making or profiling

To exercise any of these rights, contact us using the details in section 14. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

5. Data We Collect

Depending on how you use our Site, we may collect:

Identity data: name
Contact data: email address, postal address, telephone number
Demographic data: postcode, preferences, profession, interests
Technical data: IP address, browser type, device information, usage data (via cookies and analytics tools)

6. How We Use Your Data

We use your personal data only when we have a lawful basis to do so, including:

Providing access to our Site
Responding to enquiries
Supplying our services
Personalising your experience
Conducting market research
Improving our Site and services
Sending marketing communications (only with your consent or where legally permitted)

You may withdraw consent at any time.

Data Retention

We keep your data only as long as necessary:

Client contact details: duration of contract + 24 months
Enquiry contact details: 36 months
Financial information: retained for the legally required period

7. How and Where We Store Your Data

We store personal data in:

The UK
The European Economic Area (EEA)
Trusted third countries with appropriate safeguards (e.g., Standard Contractual Clauses)

We use secure systems and take appropriate technical and organisational measures to protect your data, including:

Password‑protected devices
Up‑to‑date security software
Secure cloud storage
Restricted access to authorised personnel and contractors

We use the following third‑party tools, which may store data on their servers:

Microsoft Outlook
Microsoft OneDrive
Slack
Dropbox
Trello
Canva

We may share your data with:

Contractors or service providers who support our operations
Payment processors
Analytics providers
Advertising platforms (only where consent is given)

We ensure all third parties handle your data securely and lawfully. We may also share data if required by law, court order, or government authority.

9. Business Transfers

If Social AF Ltd is sold or undergoes a change of control, your personal data may be transferred to the new owner under the same terms of this Policy.

10. Controlling Your Data

You can:

Opt out of marketing communications at any time
Manage cookie preferences via your browser
Request access, correction, or deletion of your data

You may also register with the TPS, CTPS, or MPS to reduce unsolicited marketing.

11. Withholding Information

You may access our Site without providing personal data. You can also restrict cookies (see section 13).

12. Accessing Your Data

You may request a copy of the personal data we hold about you. We will provide this free of charge unless the request is excessive or repetitive.

13. Cookies Policy

Our Site uses cookies to improve your experience and help us understand how visitors use our Site.

13.1 Types of Cookies We Use

Strictly Necessary Cookies

Essential for the operation of our Site.

Functionality Cookies

Remember your preferences and enhance your experience.

Analytics Cookies

Used to understand how visitors use our Site and improve performance. We use:

Google Analytics
Microsoft Clarity

These tools may collect:

IP address
Device and browser information
Pages visited
Time spent on pages
Clicks, scrolls, and interactions

All data is anonymised where possible.

Targeting Cookies

Used for advertising relevance (only if you consent).

When you first visit our Site, you will see a cookie banner allowing you to:

Accept all cookies
Reject non‑essential cookies
Manage cookie preferences

You can change your settings at any time via your browser.

13.3 Managing Cookies

You can disable cookies in your browser settings. However, some features of our Site may not function correctly if you do so.

14. Contacting Us

If you have questions about this Policy or wish to exercise your rights, contact us at:

Email: via the contact form on www.socialaf.co.uk Post: Social AF Ltd, 35 Alma Place, North Shields, NE29 0LY

15. Changes to This Policy

We may update this Policy from time to time. Any changes will be posted on our Site with the updated date shown at the top.

Privacy and cookie policy